Officially opened Wunderground 2023 on 21 September 2023, our pilot festival aimed at fostering the growth of innovative ideas and facilitating cross-industry, cross-sector, and cross-precinct collaborations among Retail & F&B industry players.

In its inaugural edition and supported by Enterprise Singapore, we’re thrilled to bring together over 70 retail, F&B, and lifestyle brands. They’ll be showcasing co-branded collections, cross promotions, and exclusive collaborations at the City Activation located at 37 Emerald Hill, running from September 21 to October 1, 2023.

Shop from an exciting array of brands, savour delectable culinary delights, and explore unique brand collaborations. Get ready for a visually captivating experience, complete with Instagram-worthy photo opportunities, interactive art installations, live entertainment, TikTok livestreams, plus some fantastic giveaways.

A heartfelt thank you to our Guest of Honour, Ms Low Yen Ling , Minister of State for the Ministry of Trade and Industry & Ministry of Culture, Community, and Youth, for gracing our official opening. We’re also immensely grateful to our Official Rewards Partner, CapitaLand, Festival Director, Invade and all the incredible participating brands, for your unwavering support !

Stay tuned as we announce details of our Heartland Activation of Wunderground 2023 at Tampines West Open Plaza from 6 October to 15 October 2023.

Checkout the Her World Feature:

Full List of Participating Brand Collaborations: